We want to make an active contribution to society, and we understand corporate citizenship as part of our corporate social responsibility. By tackling social challenges together, we experience and exemplify team spirit in practice, as well as a committed corporate culture that is conscious of its values. We learn from others within and outside of our company and pass on our knowledge.
At the beginning of 2022, we sharpened the focus of our social commitment: Under the umbrella term Humanity, we want to focus our attention primarily on the areas of homelessness and diversity & inclusion.
With our long-term partnerships, we want to drive sustainable development collaboratively. In 2020, we entered into a cooperation with Little Home e.V.. As the market leader when it comes to "home," we know how important it is to have a home. The association builds housing boxes for homeless people and helps them on their way back into society. Likewise, the HOME STREET HOME initiative between ImmoScout24 and the homeless project ONE WARM WINTER is committed to the reintegration of homeless people. With this cooperation, we are using our reach to provide information about homelessness and housing concepts as well as to help homeless people find a home.
HOME STREET HOME – finding a home is the first step to escaping homelessness
Homelessness is a particularly stressful form of social exclusion. As the market leader in real estate, we want to help everyone put a roof over their heads. With the HOME STREET HOME collaboration, we are using our reach to provide information about homelessness and housing concepts.Go to story
Also for Ukrainian refugees we want to make our contribution. Russia's attack on Ukraine is a ruthless assault on a sovereign and democratic country in Europe. It affects not only all peaceful people in Ukraine, but our common understanding of freedom, self-determination and democracy. In the current situation, we are doing what we do best at ImmoScout24: Provide people with accommodation. We call on all owners, landlords, private individuals and companies to provide living space for refugees. Whether it's a single room, an apartment or a semi-detached house - every room counts. Accommodation can be advertised free of charge on ImmoScout24.
Due to the current crisis situation in Ukraine and the resulting challenges, we also decided to start our corporate volunteering earlier than usual this year. Over a period of five months, our employees have the opportunity to support charitable projects during their working hours during the "Social Summer". Our focus this year is on supporting refugees from Ukraine and homeless people in general.
We have been partnering with the Sozialheld*innen (Social Heroes) for over 10 years and provide them with office space, technology and infrastructure. At the same time, the Sozialheld*innen team helps us make our products and services even more accessible to people with mobility and visual impairments.
Scout24 strives to do its best to support and celebrate all employees. With our 53 nationalities (as of 31 December 2021), we are already embracing diversity and want to increase it further within our company. We want to do this because it is a key to our success. Our position on diversity, tolerance and equal opportunities is set out in our company-wide Code of Conduct. We take a zero-tolerance approach to any and all types of discrimination against employees, applicants and business partners. Our diversity management gained external recognition in 2021 when the market research institute Statista and the magazine ‘Stern’ gave ImmoScout24 its award for ‘Top employer for diversity 2021’.
„For us, diversity is more than gender. We want to create an inclusive environment for all people – regardless of their ethnicity, the colour of their skin, gender, sexual identity, age, religion, disability, nationality or any other attributes. At Scout24, we want to continuously reinforce a culture in which everyone feels equally valued, respected and confident to be themselves.“
Teamlead Sustainability and D&I
Our focus was on gender diversity in 2020, but in 2021 we concentrated on all diversity characteristics. This is reflected in our targets: our aim is for 50 per cent of our new hires to be female or non-binary. We also want 25 per cent of new hires to have another diversity characteristic (such as for nationality or disability). We also planned to increase the proportion of women and non-binary people in management positions from 30 per cent to 37 per cent in 2021. We achieved this goal, reaching 37 per cent by the end of the year. Going forward, we would like to increase this figure to 43 per cent by the end of 2026. We are also planning to change our performance management with regard to the promotion processes in 2022. By doing so, we would like to pave the way for getting more women into management positions. We also want to achieve gender parity in the Scout24 Group by the end of 2025.
We want to create an inclusive environment for all people
We want to promote the diversity of our teams and reinforce a culture where everyone feels valued, respected and safe. To this end, we have launched numerous initiatives regarding diversity and inclusion in 2021 – among others with the Sozialheld*innen association.Go to story
Here you can download an excerpt of all key indicator tables for our HR structure from the Sustainability Report 2021 as a PDF file.