We make hard decisions easy.
With ImmoScout24, an online platform for residential and commercial real estate, we successfully bring together owners, agents, tenants, and buyers to make complex decisions easy – and we have been doing so for more than 20 years. With around 14.8 million users per month, ImmoScout24 is the market leader for digital real estate marketing and search. Since 2012, ImmoScout24 has also been active in the Austrian real estate market, reaching around three million users monthly. To digitise the process of real estate transactions, ImmoScout24 is continually developing new products and building up an ecosystem for renting, buying, and commercial real estate in Germany and Austria.
Scout24 is a listed stock corporation and member of the MDAX. The company is headquartered in Munich. In addition, Scout24 has a location in Berlin and, with ImmoScout24, also offices in Cologne and Vienna. In the first half of 2020 Scout24 had an average of around 800 employees.
With our market leader ImmoScout24, we want to continue to develop into a fully networked digital marketplace for real estate. Our goal: a comprehensive ecosystem for real estate agents, home sellers and consumers in Germany and Austria. As we move toward that goal, we want to offer our users the best user experience while continually improving data quality and market transparency. To this end, we are constantly enhancing our offering and developing new products and services that we offer with the support of systematic sales and marketing activities. In this context, we focus on the following three main user groups:
• Home sellers
By bringing together agents, home sellers and consumers, we create additional value not only for Scout24, but for all players in the real estate market. In the future, we want to further expand the leading competitive position of ImmoScout24 – through additional investment in a superior service offering, and with the aim of being the platform that further advances the digitalisation of the entire German real estate ecosystem.
Digital marketplaces are our business. Here we bring together supply and demand. We want to develop exactly those offers for our customers that make it even easier for them to make well-founded decisions about their real estate. In the long term, our aim is to enable a real estate transaction to be processed completely digitally via our networked marketplace. With the help of our acquired knowledge and the latest technologies, we work to constantly improve and develop the experience for our users.
Twenty years ago, anyone looking for a new apartment opened the newspaper and marked the advertisements that appeared to fit. This was when Scout24 began to digitise the newspaper adverts.
The company was founded in 1998 by Beisheim Holding Schweiz AG.
In 1999, one year after the company was founded, the group expanded and launched FinanceScout24, JobScout24 and FriendScout24. In 2001, numerous other company locations were established, including in Italy and Spain. Just one year later, TravelScout24 went online. At that time, the individual marketplaces were already bundled under the umbrella brand, Scout24.
In 2007, Deutsche Telekom AG became the sole shareholder of the Group and integrated the various marketplaces into the Scout24 holding company.
The JobScout24 activities were sold in 2011, with the trademark rights remaining with the Scout24 Group, which continues to generate license revenues from them.
At the beginning of 2014, Deutsche Telekom AG sold 70 percent of its Scout24 shares to Hellman & Friedman LLC. In the following one and a half years, Scout24 Switzerland, FriendScout24, Spontacts and Property Guru were sold under the leadership of the new shareholder, thus focusing on the two core business areas of AutoScout24 and Immobilienscout24. At the same time, various strategic acquisitions were made. These include Immobilien.net, a leading digital real estate marketplace in Austria, and FlowFact, a developer and provider of software solutions for customer relationship management for real estate agents.
In 2015, Scout24 went public and was listed in the SDAX.
The Group continued to grow - in particular, through strategic acquisitions in new European markets.
In 2016 Scout24 further expanded its reach in the German-speaking region with the acquisition of two real estate portals, my-next-home.de and immodirekt.at, among others.
In June 2018, Scout24 was admitted to the MDAX of Deutsche Börse, making it one of the 60 largest companies below the DAX.
In July 2018, Scout24 acquired FINANZCHECK.de, one of the leading platforms for consumer financing in Germany.
In December 2019, Scout24 sold 100 percent of the shares in AutoScout24, FinanceScout24 and Finanzcheck to the financial investor Hellman & Friedman. The transaction was completed at the end of March 2020.
After the sale of AutoScout24, Scout24 will now fully focus on ImmoScout24 to build a comprehensive ecosystem for sale, rent, and commercial real estate in Germany and Austria.
In July 2020, Scout24 acquired 100 percent of the shares in immoverkauf24. The real estate portal advises and supports home owners in selling their property and operates digital platforms in Germany, Austria and Switzerland.
Scout24 also receives license income for certain trademarks, such as LoveScout24, JobScout24 and TravelScout24.